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Third Annual Gambling Survey for Great Britain Details Stable Participation and Behaviors

Freya Schwarz · Aug 16, 2026

Third Annual Gambling Survey for Great Britain Details Stable Participation and Behaviors

UK Gambling Commission report cover showing survey data charts on gambling participation rates across Great Britain

The UK Gambling Commission has released its third annual report from the Gambling Survey for Great Britain, and the data covers official statistics on participation, behaviors, attitudes, plus consequences spanning 2023 through 2025. Researchers compiled responses from thousands of adults to track how gambling fits into daily life, and the headline numbers point to steady involvement without major shifts.

Participation held firm at 47 percent of adults who gambled in the past four weeks during 2025, while the figure drops to 27 percent once lottery-only play gets removed from the count. Those who've studied these patterns note that the lottery continues to anchor many people's entry point into gambling, yet broader engagement stays consistent year over year.

Key Motivations Behind Gambling Choices

Participants listed their top reasons for gambling, and the chance of winning big money led the way at 84 percent. Fun followed closely at 69 percent, while making money registered at 57 percent and excitement came in at 53 percent. Data like this reveals how people balance entertainment value against financial hopes, and multiple motivations often overlap in a single session.

Most gamblers described their overall feelings as positive or neutral, with 78 percent falling into those categories. Observers note this majority experience contrasts with the smaller share who encounter difficulties, which helps frame the broader picture of gambling as a recreational activity for many adults across Great Britain.

Problem Gambling Rates Hold Steady

Problem gambling rates measured by a PGSI score of 8 or higher remained stable at 2.4 percent. The survey tracks this indicator alongside other consequence metrics, and the lack of movement suggests current approaches to support and awareness continue to reach the same proportion of the population. Those who analyze these figures often compare them against earlier waves to spot any emerging trends, yet 2025 showed little deviation from prior years.

Infographic displaying PGSI problem gambling statistics and participation trends from the GSGB 2025 report

Attitudes toward gambling also appear in the findings, and many respondents expressed balanced views rather than strong endorsement or outright rejection. The report combines these attitude measures with behavioral data so regulators and service providers can see how perceptions align with actual participation levels.

Survey Scope and Methodology

The Gambling Survey for Great Britain draws on a large sample to produce nationally representative statistics, and the third annual edition builds directly on the two previous releases. Questions cover frequency, spend, game types, plus any negative impacts, which allows for detailed cross-tabulation. Experts have observed that consistent methodology across years strengthens the ability to detect genuine changes versus random variation.

Release of these figures comes at a time when policymakers review evidence for potential adjustments, and the stable headline numbers provide a baseline for ongoing discussions. Data from the Gambling Survey for Great Britain Annual Report 2025 feeds into wider conversations about harm reduction and industry standards without indicating dramatic new pressures on the system.

Broader Context for August 2026

By August 2026 the 2025 dataset serves as the most recent full-year reference point, and stakeholders continue to examine how participation and consequence measures evolve. The survey's annual rhythm means the next wave will arrive with fresh responses, yet current statistics already supply a clear snapshot of where things stand. People who follow regulatory updates recognize that steady metrics can still inform targeted interventions in specific demographics or product areas.

Conclusion

The third annual Gambling Survey for Great Britain report delivers a factual account of participation holding at 47 percent overall and 27 percent excluding lottery play, with motivations centered on winning, fun, money, and excitement. Problem gambling rates stayed level at 2.4 percent while most participants reported positive or neutral experiences at 78 percent. These statistics, drawn from the official 2023–2025 data collection, give regulators, researchers, and the public a consistent reference for understanding gambling across Great Britain right now.